Tag Archives: technology

911: The lost art of telephone pitching

Back in the day I had a very habitual process that I followed: avoid the Silicon Valley morning rush hour by driving to work at 5:30 a.m.; start calling East Coast media (around 6:00 a.m.) for pitches I needed responses … Continue reading

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Back to the Future: PR style

In today’s hyper-fast paced world of public relations and marketing campaigns, so many practitioners working for tech brands are bent on what they’re competition is doing presently that they don’t consider going back 20, 30, maybe 40 years to see … Continue reading

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